For years, the Reverso marketed carefully. But again in the 1960s and in the early 1970s, it nearly disappeared from JLC’s cabinets. JLC only realised the Reverso can do a Lazarus if a far-sighted watch dealer purchased the remaining stock of 200 Reverso cases, had them fitted with moves and watched them fly from the shop. Maybe there was life in the old flipper yet. By 1982, the Reverso was firmly back at the JLC lineup since the imaginatively-named Reverso II, but it was only in the early 1990s that the Reverso launched into a blizzard of unique variations. In actuality, the Reverso has been shown to be one of JLC’s most flexible models, housing everything from quartz moves to full scale, haute horlogerie micro-mechanical art. There were waterproof Reversos, Reversos using dials (and moves) on either side (just think about that for a second — we’ll return to it later), ” There was even the Reverso Grande Complication à Triptyque with 19 complications — 19 — that uses a single motion to power three separate faces each with separate functions. The Triptyque is a great example of JLC at its insane best. Imagine; On the very first face, there is the time plus a day/night index. And in the bottom right is a tourbillon that runs an ellipse isometer escapement running in 21,600bph using a single pallet controlling the equilibrium. This, of course, has its very own patent — one of six associated with just this particular watch. And there’s a power book too.
The 1990s are when things began getting seriously complicated for the Reverso. The recovery from the Quartz Crisis was gaining real momentum along with the industry’s leading manufactures were eager to show what they were capable of. For Jaeger-LeCoultre, time was of the essence. A new manager had joined the business’s artistic department only 3 years before the Reverso’s 60th anniversary. Janek Deleskiewicz was an industry leader, but the French programmer had gently observed and admired the manufacture’s collection while working on projects for automobile manufacturer Citroën, along with the TGV — France’s high-speed rail.
For over 180 decades, Jaeger-LeCoultre has been producing what collectors have deemed some of the most outstanding luxury timepieces in Switzerland. One of the most remarkable watches is that their flagship Reverso, which we’ll discuss in this article as we look at its own history, its models and what makes it such an intriguing timepiece to have. To learn all about the history of the famous brand, click here to read our in-depth coverage on Jaeger-LeCoultre. British soldiers begin to adopt the sport of polo as a gentleman’s sport. The crystal of their watches would frequently shatter through the rush of the game.